How Graphics can affect the way we read and interpret an article

I’m sure most people are familiar with “Facebook” and the many features the application boasts. We live in an age where communication is encouraged through social media. It’s far easier to find people, send messages and tag your friends in embarrassing photos from last night’s party, all in the same place.

Google has decided to join the forces of online interaction with “Google+”. The new networking system allows users to add friends to specific circles, thus for easier privacy settings. I came across a great article on CNN.com that mentioned how most users for the site are male. *The Graphics used for the article simply shows the logo for the Google+ site, simple and informative.

(You can read the article here:   http://www.cnn.com/2011/TECH/social.media/07/15/google.plus.male.mashable/index.html?hpt=te_bn12). 

It claimed that this is what happens when you combine technology (male dominated “relevant to interest”) category with “nerdy people that have the free time, mine as well”. The statistics had been rendered through some website and I found the result to be amusing. I personally know plenty of female users for the Google+, but I’ve never conducted a survey of the user group <_<

Shortly after having read the first article, I came across a second one that tried to restate the data: (http://www.businessinsider.com/women-on-google-plus-2011-7?hpt=te_pr)

The article stated “There are more women on Google+ than we originally thought”.  It basically said that the statistical data may have been a bit exaggerated.

*The Graphic displayed for this article depicts a man holding a bunch of sausages in his hands. The Graphic has sexual innuendo which is humorous in nature. The intention of the Graphic is to allude to an overwhelming sense of male presence in one specific area. 

I have nothing against the nature of the second Graphic, simply found the jump between informative to metaphor interesting.There’s quite a gap between simple logos to just food!

 

I find it fascinating the way in which our brains register pictorial information. These articles are a great example of how a Graphic can set the tone of the article, implying either a “serious” and “technical” approach or something the reader should regard as “light-hearted.” Seeing as the second article is about correcting an error, a humorous approach is better suited for smoothing over the data.

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